Welcome to Strategy Reinvented 2025
The Evolution of Strategy underscores the need for constant adaptation and innovation.
Amsterdam | April 10th - 11th 2025 | Jaz Hotel
The Strategy Reinvented Conference
'The Evolution of Strategy'
As the business landscape continues to shift, so too must our approaches to strategy. Traditional models of strategy are giving way to more collaborative, dynamic, and adaptive frameworks that can better navigate the complexities of today's world.
This conference will explore the critical reasons behind this evolution and provide insights into how organizations can embrace and thrive in this new strategic paradigm.
Why attend?
Over two days, we will delve into the pressing topics shaping the future of strategic thinking. From the tension between transformation and stability to the dilemmas inherent in modern strategy, our sessions will cover a range of subjects, including:
Transformation vs Stability: Balancing change with consistency in a rapidly evolving environment.
Dilemmas in Strategy: Navigating the complex trade-offs that leaders face.
The Future of Work: Preparing for a world where the nature of work is constantly changing.
Collaborative Innovation: Fostering innovation through collaboration across teams and organizations.
And more: Engage with thought leaders on emerging trends and practices that are redefining strategy.
Who Should Attend?
Whether you are a strategist, consultant, executive, or an emerging leader, the Strategy Reinvented Conference offers unparalleled opportunities to gain cutting-edge insights and network with peers who are at the forefront of strategic innovation.
Two-Day Immersive Experience
This is not your ordinary strategy conference. You'll hear fascinating front-line stories and refreshingly practical presentations. And the interactive co-creative format of both days make it an immersive and unforgettable learning experience.
Join Us
Be part of the conversation that's shaping the future of strategy. Register now and secure your spot at the Strategy Reinvented Conference - where the next generation of strategic thinking begins.
Our keynote speakers
Selected sessions
Jeroen Kraaijenbrink
In this keynote, we will explore the evolution of strategic thinking by examining how past approaches have shaped current practices and emerging trends that will influence the future of strategy.
Timothy Tiryaki
This keynote examines emerging global trends and their impact on leadership, providing insights into how leaders can adapt, stay ahead of change, and lead effectively in a rapidly evolving landscape.
Esra Alshammari & Maryam Almannai
The "Stress Test" c challenges management teams to navigate hypothetical internal and external scenarios, initiating prioritization processes that ensure adaptability and strategic direction.
Vanessa Raber
This session explores how embracing personal differences, such as working styles, can foster inclusivity in strategy development. Gain practical tools for creating inclusive, human-centered strategies.
Kemil Carbuccia
This session explores how the Strategic Competency Framework (SCF) boosts strategic proficiency and organizational excellence by embedding these skills at all levels and fostering a strategy-focused culture.
Simone de Rie
This session explores how to harness collective intelligence to drive business outcomes by building trust, leveraging diverse perspectives, and refining communication to accelerate innovation.
Tobias Riegger
This session explores strategic restructuring methods for turning crises into comebacks by recognizing early warning signs, mitigating risks, and establishing a clear vision for the future.
Jeroen Kraaijenbrink
This session teaches how to maintain composure, stay focused, and serve as a pillar of strength in today's uncertain, complex, and fast-changing world.
Hitaishi Khullar
This session explores how to operate from a space of openness and authenticity, known as the Above the Line state, by covering concepts like radical responsibility, and the Drama Triangle.
Srinivas Krutiventi
This session explores practical strategies for delivering value in transformation from design to adoption, focusing on managing assumptions, aligning design with implementation, and navigating cultural nuances.
Alfonso Roig
This session explores the rising importance of people management and culture in strategy development, covering talent acquisition, performance, and the connection between people and value creation.
Zinhle Mpungose
This session delves into the challenges SOCs face in aligning strategy with culture and explores the profound impact this alignment has on organizational outcomes.
Lyn Paxman
This session explores how to create a culture where people at the grassroots level feel engaged in driving organizational success by understanding that strategy and culture should work hand in hand.
Timothy Tiryaki
This session explores the rising importance of creative thinking in strategy development by using Lego Serious Play© to engage teams and unlock innovative solutions to strategic challenges.
Register until Oct 30th and get an early-bird discount ticket
Use promo code Strategicbird10 for a 32% discount off your ticket price.